Isikhathi siyaqhubeka futhi ekupheleni kwezindawo zekhalenda, izinkampani ziyaqhubeka nokwethula imiphumela yazo zombili maqondana nama-akhawunti ezinkampani, kanye nomkhondo wezinye zazo. amamodeli avelele kakhulu. Sihlale sikukhumbuza ukuthi zombili zisetshenziselwa ukuhlola isimo sezempilo hhayi sezinkampani ngokwazo kuphela, kodwa nomkhakha ngokwawo.
Okokugcina ukukhombisa isimo sezimali zakho kwaba Apple. Abantu baseCupertino bathi baphinde baphule amarekhodi okuthengisa nenzuzo. Kodwa-ke, njengenjwayelo, sithola inqwaba yama-nuances angasibekela iziphetho ezinikezwa abaphathi be-block firm. Ngezansi sizokutshela kabanzi mayelana nedatha, izibikezelo ezenziwe endlunkulu yenkampani futhi, lezo zithunzi ezinganquma ngendlela yomkhiqizo.
Idatha
Ababali bezimali bakwa-Apple balindele ukuthi ikota yokuqala ka-2017 ivale ngenzuzo ephelele yezigidigidi ezingama-53.000 zamaRandi futhi, yize bengakafinyeleli lesi sibalo, bahlala besondelene kakhulu, njengoba inzuzo isifinyelele ku- Izigidi ezingu-52.900. Le datha ikhiqiza ezinye izici ezimbalwa okufanele zicatshangelwe futhi ezizonquma ukuqagela kweminyaka elandelayo: inzuzo ephelele, esingase silichaze njengenani elitholakalayo ngemva kokukhipha zonke izindleko, lizohlala lingaphezudlwana nje kwezigidi ezingu-11.000 zamaRandi, okuyisibalo sokuqala. 5% ngaphezulu ephakeme kunaleyo yenkathi efanayo ngo-2016. Ngakolunye uhlangothi, ukungafinyeleli izibikezelo, ngisho noma okuncane kakhulu, kube nomthelela ukwabelana yenkampani, abanayo ulahlekelwe 2% ngenani layo.
Izimbangela
Abaqondisi benkampani banelisekile ngemiphumela. Nokho, basola izici ezifana imakethe yangaphambili ukulahlekelwa yimali engenayo elindelekile. Idola elinamandla uma liqhathaniswa nezinyanga ezimbalwa ezedlule libuye libe esinye isimo, ngoba nakuba ama-terminals aqhubeka nokugcina intengo yawo, inzuzo etholakala ekuthengisweni kwabo izoba ngaphansi. Nakulokhu, sithola umehluko phakathi kwenguqulo esemthethweni edluliswa ivela enkampanini kanye neqiniso njengoba sizobona ngezansi.
- Ukuphela kwephupho lamaShayina
Eminyakeni embalwa edlule, inkampani yama-apula yaqala ukumaketha amatheminali ayo anamandla kakhulu emdondoshiya wase-Asia. Uhlaka lwezomthetho oluvuna kakhudlwana futhi, njengoba sesishilo kwezinye izikhathi, isigaba esiphakathi esikhula ngamandla esinamandla amakhulu okuthenga, sajabulisa abakwaCupertino, owabona kusengaphambili ukuthi izwe loDonga Olukhulu lizoba ngomunye wemithombo eyinhloko yemali engenayo eqinile. Iqiniso ligcine likhona futhi lokhu kusho ukuthi uma kuqhathaniswa nobusika bango-2016, i iPhones ezithengiswa ezweni Asian babe wehla idijithi ephindwe kabili. Ingabe intengo yamatheminali kanye nokuba khona kwenqwaba yamafemu kazwelonke anganikeza amatheminali ashibhile futhi anamandla kungaba ngemva kwalokhu kuwa?
- Ukuphusha kwezinye izinkampani
Kusuka kumawebhusayithi amaningi ananele enye idatha engasiza ukwenza kangcono ukushicilelwa kwemiphumela ye Apple. Enye yezinkomba ezinhle kakhulu isabelo semakethe samafemu amakhulu. Samsung uyaqhubeka nokugcina ubuholi a 23% emhlabeni jikelele, kuyilapho ubuchwepheshe base-US buhlala endaweni yesibili, ngokuqaliswa kokusetshenziswa kwe 14,9%, isigamu samaphesenti aphansi kunalelo lekota yokuqala ka-2016. Ubani ongaba ngemuva kwalokhu kwehla? Nakulokhu, izinkampani ezintathu: Huawei, Oppo kanye Vivo, ezithatha indawo yesithathu, yesine kanye nesihlanu isikhundla.
Ukujula nakakhulu
Enye yezimbazo zamafemu amakhulu aqinisekisa imiphumela emihle noma emibi ukuthengiswa kwamatheminali okuthi, endabeni ye-Apple, awabanga ama-alamu kodwa nokho kufanele kubhekwe: Amakhompyutha kuphela akhule kancane anamayunithi angaba ngu-200.000. idayiswe ngaphezu konyaka odlule, yafinyelela ku-4.2 million. Nokho, i iPhones babe nakho a ukwehla yamadivayisi angaba ngu-400.000 kanye iPad kwamatheminali angaphezu kwesigidi uma kuqhathaniswa nedatha yakamuva. Ingabe lezi zibalo zigcina isikhathi noma zizoba yinjwayelo esikhathini esizayo?
Kuthiwani ngamanye amafomethi?
Kusuka enkampanini baqinisekisa ukuthi isekela elincane kakhulu njenge I-Apple Watch Baye babhekana nokwenyuka uma kuqhathaniswa neminyaka yakamuva. Ukwehlukaniswa kwalezi zinto ezigqokwayo, eziqukethe nezinto ezifana nokuqukethwe okulalelwayo nokubonwayo kwenkundla kamabonakude, kuveze inzuzo ephezulu, efinyelela ku-2.800 million dollars isiyonke. Ngakolunye uhlangothi, amasevisi afana Apple Pay banayo futhi kwenyusa umholo wakho isuka cishe ezigidini eziyisi-6.000 ngowezi-2016 iye ngaphezudlwana kuka-7.000 esikhathini sokugcina sokubalwa kwezimali. Kodwa-ke, ake siphinde sicacise ukuthi imali engenayo ebaluleke kakhulu ingeyesigaba samatheminali, lapho, njengoba sibonile kuso sonke lesi sihloko, ukuthengisa kusesesimeni esinzima.
Ucabangani ngemva kokwazi okwengeziwe mayelana nesimo sama-akhawunti akamuva efemu yama-apula? Ucabanga ukuthi isiqondiso senkampani sizoba yini ezindaweni ezizayo? Ingabe yisimo sakho kuphela i-Apple noma ingadluliselwa kwezinye izinkampani eziningi? Unolwazi oluningi oluhlobene olutholakalayo, njengemiphumela yomunye wezimbangi zayo ezinkulu, i-Huawei, ukuze ukwazi ukunikeza owakho umbono.